Surf Sister Magazine
Chick Sticks ~
SURF SISTER: Can you tell us the story behind the start up
of Chick Sticks? You talk about your
boards being " A full line of girls and womens
Performance surfboards with girl friendly shapes" can you talk about this
in more detail please?
LOLA: I was always buying ‘guys’ boards
because I wanted a performance board.
The selection for girls is terrible.
All the girls’ boards I saw had no shape whatsoever and you can barely
turn on them and they weren’t even cool looking. When I was first starting out everyone was
trying to put me on a 9.0 longboard, which I did and I hated it. I’m five feet tall and a little over a
hundred pounds and when I stopped listening to everyone and starting riding the
little fishes and thruster shapes the guys were riding I finally felt in control. I got sick of being stuck on the inside with
a huge heavy board. Once I learned how
to duck dive on the smaller boards Surfing got really fun and started to feel
more comfortable to me.
When I stopped buying used boards and I started
having customs made I knew what I wanted.
I wanted a board with a little more foam so I could catch waves easier,
not as wide so I could carry it, a softer nose and tail so it was more
forgiving and easier to ride and definitely some rocker so there’s less
pearling. The boards I was having shaped
were working so well, I was learning to surf on little 5.6 to 5.9 short boards. I never planned on Chick Sticks being a
company but once I started making them for myself, and my friends loved my
boards it was like, I have to make these for other girls. I started my business officially last year
and its growing like crazy. I have shops carrying them and sales reps and I
consider myself so blessed to be doing what I’m doing. Of course I’m not the shaper, Luiz Masuzzo is
my shaper. He and I took thruster, egg,
fish, fun board and longboard shapes, literally every shape you can make a
surfboard and with my input made them girl friendly and easier to ride. My board models are all my own programs, my
And by super performance, my shorties are the same
shapes the guys who rip surf. Five of my
eight board line up are five fin options including my 7.0, 8.0 and 9.0 Bad
Betty longboard. I just love my boards,
they are Awesome!! And they all come
with full paint and you don’t pay extra.
I’m getting into some tomboy designs this year, I design my own paint
sprays it is so fun to be creative. I
have models for the Grommie Girl, a total beginner just starting out,
intermediate, advanced competitive surfer girls on up to 3 sizes of
longboard. I truly make a board for
every girl and every level of surfer.
SURF SISTER: How long have you been
LOLA: I’ve been Skateboarding my entire life,
that's my first love actually. When I was a kid I skated after school with my
friends and all day on the weekends. I Love Skating, it’s so fun!! And you can
basically do it anywhere. I grew up in Santa
Barbara close to the beach and I surfed a couple times
but really only got in to Surfing 4 1/2 years ago. I’ve had my share of
accidents out there, stitches in my head from the fins, broken bones, blown out
knee so my surfing progression has been slow and Ive been out of the water
because of injurys several times unfortunately but I’ve always Loved the sport.
I’ve always seen it as a beautiful and sexy sport that is so unpredictable
because every day the conditions are different and every wave is
different. I Love to be out in the water
and a pod of dolphins comes by. I can’t
think of a more beautiful place to be. I’m
not a huge snowboarder because even thou the drive isn’t that bad to get to the
mountains in So Cal I don’t get to go very often. It is important to me to take my trademarked
concept of Girl Friendly Surfboards and Skateboards and make the progression to
manufacturing Snowboards. I have a
shaper and will be introducing Chick Sticks Snowboards this Fall. I’m really excited!!
SURF SISTER: Can you tell us a bit about surf culture in
LOLA: I honestly think that is so accepted here to
be a Surfer that its not uncommon for me to see guys, young and old, arrive
down at my Surf Spot in their business suits on their lunch break heading out
for a Sesh and then quickly changing and going back to work. Also, its tough getting boards made when theres
swell LOL shapers, glassers, painters, they are pretty much going to get a surf
in no matter what. And I love to see
families out with their little ones, teaching them how to surf. It’s awesome to live in a place (Southern California) where the climate and the breaks are
so mild you can literally surf every day if you wanted to. And there’s literally a Surf Shop on almost
every corner, I love it.
SURF SISTER: How many ladies are in the water at your
LOLA: I do see more Girls down at my break during
Summer. The Girl there that is the most
rippingest and surfs almost every day I recruited to run my Chick Sticks
Surf School!! I love my break because on one side are the
Warm Water Jetties where the pros come to surf when they are in town and to the
South is Terramar a nice longboard break and then my friends and I surf in the
middle. Just a mellow break, although it
can get really huge during winter swell.
I Love small waves, I just want to have fun so when it’s really big I stay
out and like to take pictures of the Rippers doing their thing.
Owner, Chick Sticks
Chick Sticks Factory
Industry St, Ste 106
Oceanside, CA USA